A New Dawn for Fintech: Zest's Remarkable Turnaround
Zest, the fintech arm of Stanbic IBTC Holdings, has reported a groundbreaking shift in its financial health as it records its first profitable quarter since its inception in October 2023. The third quarter of 2025 marked a pivotal moment in its journey, revealing a profit after tax of ₦543 million ($372,438), contrasting sharply with the ₦1.89 billion ($1.29 million) loss posted in Q3 2024. This transformative change signals a new era not just for Zest, but also for the growing cohort of bank-backed fintechs in Nigeria.
Growth Amidst Rising Costs
Despite facing challenges with rising operational costs, which soared to ₦2.12 billion ($1.45 million) in Q3 2025, up from ₦1.26 billion ($864,221) in the first half of the year, Zest has demonstrated impressive resilience. By achieving fourteenfold revenue growth—from ₦61 million ($41,839) in H1 2024 to ₦874 million ($599,467)—Zest has laid a strong foundation for its profitability. As more fintechs emerge and compete in the market, adapting to increasing operational demands while retaining growth momentum will be critical.
The Impact of Strategic Funding
Central to Zest's turnaround has been the sustained capital injection from its parent company, which increased its investment in Zest to ₦4.33 billion ($2.97 million) by June 2025—an 85.8% rise from December 2024. These financial boosts have enabled Zest to amplify its operational capabilities significantly and expand its payment system infrastructure, ultimately enhancing its competitive edge in a crowded market.
Comparison with Peers: The Evolution of Bank-Backed Fintechs
In the broader context of the Nigerian financial ecosystem, Zest joins a competitive group of bank-supported fintechs like Access Bank's Hydrogen and GTCO's HabariPay, both of which have also achieved significant profitability milestones. For instance, Hydrogen reported a profit of ₦966 million ($662,569) in H1 2025, while HabariPay's profit soared to ₦4.02 billion ($2.76 million). This trend underscores the maturation of bank-backed fintechs that are progressively moving from initial financial losses to sustainable profitability, reflecting a shifting landscape within Nigeria’s financial sector.
Future Predictions: What Lies Ahead?
Looking forward, the trajectory of Zest points to a positive outlook as it embraces financing innovations and expansion strategies. The overarching trend indicates that as the delivery of digital financial services becomes an expectation rather than an exception, bank-financed fintech operations will continue to play a pivotal role in transforming banking and financial transactions in Nigeria. This evolution presents a unique opportunity for increased financial inclusion across the region.
A Path to Financial Sustainability
Zest's recent profitability serves not only as a testament to its operational strategies and market adaptations but also as a beacon for other fintechs aiming for sustainability. With a backdrop of fluctuating market conditions and rising competition, the lessons learned from Zest's journey could provide critical insights for fledgling fintechs navigating the complexities of the Nigerian financial climate. Investment collaboration and focus on service diversification may prove essential in harnessing the full potential of Nigeria’s fintech landscape.
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