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NextFrontier Africa is a media platform spotlighting Africa’s emerging opportunities in technology, tourism, aviation, agriculture, health, logistics, real estate, trade, education, and e-commerce.

December 13.2025

2 Minutes Read

Unlocking Africa Trade Opportunities: NiWAB’s Export Journey

African woman discussing trade opportunities at a desk.

The Transformational Journey of NiWAB

In the world of agriculture, knowledge is power; this was made abundantly clear during a recent training seminar attended by Lady Gra Fredson, the president of the Nigerian Women in Agricultural Business Society (NiWAB). The seminar, part of the African Development Bank's Mansa Expolink Training, has become a turning point for many African business owners aiming to tap into the intercontinental trade market. With access to expert resources and engaging discussions, participants left the event with confidence and actionable skills that could redefine their businesses.

In 'NiWAB’s Journey: From Local Farms to Continental Exports,' the discussion dives into transformative training experiences that empower African entrepreneurs to engage effectively in export markets.

Key Insights from the Training

During the seminar, the use of the trade map tool emerged as a game-changer. This tool not only highlighted significant potential in cash crops like cashew, sesame, and soybeans, but it also helped participants like Fredson narrow their business focus. With clarity about market demands and export navigation, the lessons learned proved to be invaluable, shifting the paradigm from uncertainty to strategic planning.

Expanding Horizons: From Local Farms to Exports

With newfound knowledge, NiWAB has been establishing contract farming agreements with major processors. This development is not just a victory for NiWAB but also a promising example for other African small businesses. By embracing strategic advice from the Mansa Expolink Training, entrepreneurs can confidently engage in the Africa trade network and unlock broader markets.

The Impact of Training on the African Business Landscape

What does this mean for African entrepreneurs? It signifies a shift towards greater empowerment and representation in global markets. With access to tools and expertise, businesses can streamline their operations, enhance their product offerings, and thrive in a competitive environment. As Fredson aptly puts it, "I leave this experience empowered, confident, and truly ready to take bold steps in the export business." Such sentiments will pave the way for success stories across the continent, reinforcing the value of education and collaboration in the agricultural sector.

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Unlocking Africa Trade Opportunities: NiWAB’s Export Journey

The Transformational Journey of NiWAB

Key Insights from the Training

Expanding Horizons: From Local Farms to Exports

The Impact of Training on the African Business Landscape

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